- Matter Design & Digital launches the ‘Visual Merchandizer for BigCommerce App’ on the BigCommerce App store
- The app allows merchants to reorder their products with a simple drag and drop interface so their customers see the products they want them to see
- Catalog Sort lets merchants reorder their products catalog-wide with no need for any customisations to the frontend theme
It takes seconds for customers to make choices on their user journey – seconds that could determine whether the customer makes the decision to make a purchase or to abandon their cart. Visual merchandizing plays a pivotal role in this decision process.
BigCommerce Elite Partners Matter Design & Digital have developed a simple solution for visual merchandizing in the form of an app, which allows BigCommerce merchants to sort the order of their products online.
The app allows merchants to reorder their products using a simple drag and drop tool so customers see the products they want them to see. The ‘Visual Merchandizer for BigCommerce App’ works natively with BigCommerce’s Stencil theme engine so merchants avoid the worry of cross-platform catalogs being out of sync.
Pioneering headless commerce website Firewire uses the product catalog sort feature to manage the order of their products on their WordPress website. The standard ‘Sort Order’ field is replaced with the ability to sort products at a catalog or category level, depending on the plan chosen.
Merchants can choose from the ‘Product Catalog Sort Plan’ and the ‘Category Merchandizer Plan’ according to their product structures.
“I found it very user friendly, it was easy to organize the categories and we are so happy to have this feature.
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